Business | 29-03-2021

Sign up for courses on selling online and improving your website

The CGS is pleased be continuing its partnership with The Design Trust, the online business school for creative professionals, to offer two online courses at a special rate to CGS members. These are ‘Start to sell online’ and ‘Sell more online’.

‘Start to sell online’ is a six-week online course and accountability group, taking place on Tuesdays 25 May, plus on 8, 15, 22 June, and 6 July 2021, from 10am-1pm (UK time).

This online course is designed for creatives at any stage of their career who want to launch their first website or online shop within 6-8 weeks. It is an action-taking programme with three core workshops that will help you to plan your website and brand in detail and then launch your website by early July.

You will be expected to spend around eight hours each week on your own website planning, writing, photographing and launching. There will be loads of practical homework suggestions to help you. You will also get access to the Design Trust’s private online website where you will be able to access all the course materials, network with the other participants, and ask questions.

If you have tried to launch your own website for the last few years but have struggled, this course will help you to make the right decisions and take the right steps towards launching it before the summer.

This course is hosted by Patricia van den Akker, the Director of The Design Trust and an award-winning creative business adviser.

It will be unlikely that we will be running this course again this year, so if you want to launch your website this year, do sign up.

This course is normally £195, but there are 20 discounted spaces available for CGS members, who can get £70 off and only pay £125 (incl. VAT). Members should email Pam on to get the special promo code and take advantage of this great deal.

You can find all the details about the ‘Start to sell online’ course, and book, here.  

‘Sell more online’ course

The other course on offer is ‘Sell more online’. This online course and accountability group is aimed at creatives who have a website or Etsy shop and want to improve their website, get more visitors and, ultimately, more online sales, orders, commissions or bookings.

It comprises three practical workshops taking place on Fridays, on 30 April, plus 14 and 28 May 2021. There will also be a group review of the websites of five participants on 11 June 2021. Each session runs from 10am-1pm (UK time).

Sessions will focus on making your website better and your branding more ‘you’, followed by getting more visitors to your website and driving traffic with key words, email marketing and social media plus more traditional marketing techniques. The third workshop will focus on how to turn visitors into buyers.

The final session will be a group website review and five websites will have an expert review with Anne-Marie Shepherd, the Design Trust’s Business Club and Social Media Manager.

This is an action-orientated course so be prepared to put in around four hours each week to improve your website and to get more online traffic, interest and sales.

This course is normally £149 but there are 20 discounted spaces available for CGS members, who can get £50 off and pay only £99 (incl. VAT), or pay £189 for the course and a private coaching session (normally £239). Email Pam on to get the special promo code.

Read all the details about this course, and book, here.

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